House of Eratosthenes

Is it just me, or is this commercial telling women that they might get raped if they don’t buy Goodyear tires? (I know there’s no explicit rape threat, but the woman walking alone in a scary dark alleyway says it all to me.)

The makers of a product are demonstrating the advantage of their product and using visuals to illustrate why said advantage is desirable. A good chunk of the household budget can be justifiably spent on keeping the females within it warm, safe, comfortable and dry, and cannot be justifiably spent to keep the gentlemen that way, because that would be silly.

It’s called “having a good thing going on here.” And feminists are known for not appreciating it.

Let’s give Jessica some credit, though. Things don’t spike on the absurd-o-meter, until you get into the comments, at which time the ad is torn to shreds for failing to prop up the late seventies stereotype of the ass-kicking woman who knows how to kick ass, ride motorcycles, and change a tire as well as any man.

This is a classic illustration of how feminism died. We men didn’t do it. These brittle biddies would never admit it, but the way they’re applying their movement, it stands for — among other things — the notion that a woman’s place is down on the ground reefing on rusty, corroded lug nuts with a tire iron, scraping her knuckles on the pavement. Like I said, they’ll never admit that; but the ad dares to say otherwise, and look at all the rotten vegetables they’re throwing.

Could someone let the feminists know we didn’t have cell phones yet in the 1960s. And, back then, yes a lot of women appreciated having “a man around.” In fact, some women do today. Deal. Also, it looks like sexism of all kinds has been permanently resolved, since feminists need to go digging through 45-year-old archives, imposing their modern-day social mores on what they find beneath the dust and cardboard, in order to reach the emotional state most desirable to them: PISSED OFF.

Just like vampires that have run out of humans and are forced to dine on rats.

I tremble for the seismic activity that shall ensue when the feminists discover Shakespeare.

First of all, what “alley”? I didn’t notice any alley.

Secondly, is rape the only threat a woman, or a man for that matter, faces alone at night?

Lastly, who would Jessica rather have come help her if she found herself alone in a dark alley being raped? A 5′, 110 lb. woman or a 6′, 200 lb. man ? Let me guess…
- tim | 07/23/2008 @ 11:36
Exactly. Feminism is the fixation on saying the right things to condemn the right targets in order to find acceptance by the right peers, at the expense of maintaining one’s readiness to confront real problems. Presuming Jessica has what it takes to change a tire as fast and as competently as the average man, and given her system of priorities I highly doubt this — bully for her. What about the next lady who gets a flat?

Here’s something I’d like to see someone try. Be Jessica’s boyfriend. Take charge of maintaining that car, then let the tires go to 80,000 miles without change or rotation, so lovely Jessica suffers a blowout at 10:00 at night thanks to your incompetence. She’s all acting like “change a tire, no big deal, women can handle it.” I’ll bet Bill Clinton has less of a thrashing after Hillary finds lipstick on his fly, than what you’re gettin’ when Jess comes home to tell you how her day went. I’ll bet serious coin on that.
- mkfreeberg | 07/23/2008 @ 12:42
Be Jessica’s boyfriend.

Oh, DAMN! That hypothetical just ruined my entire freakin’ day, ya know. There are probably worse things that could happen to me (like, ummm…being water-boarded), but not many.

What I was gonna say, before reading your comment:

You need to quit reading this stuff, Morgan. I’m certain it’s not doing your blood pressure any favors (the reading).
- Buck | 07/23/2008 @ 15:53
Of course it’s not just you.

Remember, it’s about the moral superiority of outrage. It’s about the scolding. And it’s about the “amens”, real or percieved, for pointing out this outrage.

It’s all about her ego.
- philmon | 07/23/2008 @ 18:00
I meant to add … that’s why she’s scouring the archives of old goodyear commercials.

Ego fodder.
- philmon | 07/23/2008 @ 18:01

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Explicit Threat of RapeWednesday, July 23rd, 2008

Explicit Threat of Rape
Wednesday, July 23rd, 2008